Laura Sonderup
Director,
Hispanidad
Laura Sonderup is the Director of Hispanidad, a
full-service advertising agency headquartered in Denver, Colorado.
As Director, she
determines optimal communication strategies and manages the development and
execution of marketing messages targeting domestic Hispanic consumers. In
addition, Laura coaches a number of regional and national organizations in
cultural competency curriculums, including the Colorado State Patrol;
Colorado Department of Transportation; National Highway Traffic Safety
Administration; and the U.S. Army National Guard.
Laura is a recognized ethnic marketing expert and
is frequently featured as a speaker at national and international
conferences. Her writings on the subject have been featured in
USA Today, US Industry
Today, IFA Franchising World, ColoradoBiz
and DirectLine. The American Bar Association recently published her
article “The Business of Immigrant Markets: Providing Access to Financial
Services” — a guide to understanding the legal ramifications of serving
undocumented individuals within the financial services industry.
She serves on the Board of Directors of The Chamber
of the Américas, the Board of Advisors of U.S. Travel Professionals of Color
and is a Board member of the Direct Marketing Association’s Directo Council.
She is an active member of the Denver Hispanic Chamber of Commerce, Colorado
Business Committee for the Arts (CBCA), The Rocky Mountain Direct Marketing
Association (RMDMA) and the Association of Hispanic Advertising Agencies and
is a Latino youth mentor with Metro Volunteers.
Speaking
Topics:
-
“Marketing Financial Services
to Immigrants”
-
“Getting the Message Right:
Culturally-Relevant Creative for U.S. Hispanics”
-
“Hispanic 101: Marketing to a
Vibrant Community”
-
“Developing Brands that
Resonate with Hispanics” (case study)
Visit:
www.heinrichhispanidad.com
Ph.
303-239-5235; Email:
lsonderup@heinrich.com
______________________________________________________
Luke
Visconti
Partner and Cofounder,
DiversityInc
Luke Visconti is a partner and cofounder
of DiversityInc Media LLC. He directs all editorial operations of the
magazine, which has an audited circulation of more than 170,000, and the
web site, which reaches more than 800,000 unique visitors monthly. He
also oversees marketing and circulation.
Mr. Visconti developed and directs the
methodology for The DiversityInc Top 50 Companies for Diversity®. His
blog, “Ask the White Guy,” is a top draw on DiversityInc.com. He is a
frequent senior-level lecturer on the business benefits of diversity to
corporations, business groups and nonprofit organizations.
He is a recognized leader in this field
and has appeared on FOX, MSNBC and CNBC. Mr. Visconti is regularly
quoted on diversity issues in publications such as The New York Times,
Chicago Tribune, BusinessWeek, Fortune and The Wall Street Journal.
Mr. Visconti and his business partner
founded DiversityInc in 1998. Prior to entering the publishing industry,
he was on active duty as a naval aviator and commissioned officer with
the U.S. Navy from 1982 to 1990, and in the reserves until 1992. Mr.
Visconti holds a bachelor of science degree in biology from Rutgers
University.
Mr. Visconti is affiliated with the
following Associations: Trustee, Bennett College for Women; Trustee,
Rutgers University; Board Member, New Jersey City University Foundation;
Board Member, The PhD Project; Member, United States Navy Diversity
Senior Advisory Group; Member, Trendsmart Panel, Scripps Network and
Member, PRIMER (Puerto Ricans in Management and Executive Roles)
Awards received include the “Bridge
Builders Award” from the Rev. Jesse Jackson at the Wall Street Project
conference; “Legacy of Leadership” award from Dr. Beverly Tatum, Spelman
College; Member of the Year, PRIMER and was named Distinguished Alumnus
by Rutgers University.
Recently, Luke has been a keynote or
plenary speaker at Bank of America, Cleveland City Club, Country
Insurance, Daimler Chrysler, Grand Rapids Chamber of Commerce, Harrahs,
Human Resources Association of Central Ohio, Conference Board, INROADS,
Institute for Diversity in Health Management, Jacksonville First Coast
Diversity Council of the Jacksonville Regional Chamber of Commerce,
KeyBank, Kodak, Mortgage Brokers Association, NSHMBA,
PricewaterhouseCoopers, Rochester Hispanic Heritage Event, Spherion,
State of Delaware, the U.S. Navy, United States Air Force, United States
Food and Drug Administration, Woman's Foodservice Forum.
Luke's speaking topics include:
Dr. Andrew Erlich, President, Erlich Transcultural Consultants
Saul Gitlin is the Executive Vice President of Strategic Services for Kang & Lee Advertising, the leading Asian multicultural marketing and communications agency in the United States..jpg)
Tari Hartman Squire, Founder and CEO, EIN SOF Communications – the leading strategic marketing, PR, market research and special events company specializing in disability, diversity and public policy.
Julia
Huang, CEO, interTrend
Robert “Bob” McNeil, Jr.
Terry Simmons
Lisa Skriloff
